Bluetooth or UWB? Or both?

| Thomas |

Bluetooth or Ultra Wideband? Which technology is the better indoor positioning technology? We’re trying to sort it out. When it comes to indoor positioning, customers can choose from a range of technologies and a number of combinations. We take a closer look at Bluetooth and Ultra Wideband in this text.

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iBeacon use cases – mounting beacons and pushing offers was yesterday

| Thomas |

In the awareness of many decision makers, iBeacon use cases are still limited to the retail sector and in particular to triggering location-relevant content on the customer’s mobile phone via iBeacon. This is understandable, because this easy-to-implement basic function was strongly promoted in the early years of technology. Also because it is easy to explain.

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Location based services: more than just retail

| Thomas |

Ze Germans are coming: And they will continue to expand their technological leadership in location based services. The decisive factor will be to what extent location based service providers can meet the requirements of an innovative German Industry 4.0.

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NB-IoT – the tracking technology that causes euphoria

| Thomas |

It is the technology that is currently causes euphoria for everyone involved in tracking: Narrowband IoT (NB-IoT). The Low Power Wide Area (LPWA) technology attracts with low energy consumption as well as high building and solid penetration and range. Narrowband IoT is a technology in the starting blocks that offers undeniable advantages in the area […]

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Sports marketing und location based services

| Thomas |

How location-based services in sports marketing (can) provide a new fan experience and why “small” teams in particular benefit from it. 

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What are location based services and what are they good for

| Thomas |

Location-based services are mobile services that provide relevant content to the user on the smart phone with the aid of position-dependent data. Doesn’t sound that exciting. That’s what it’s like to get ads on your smart phone, isn’t it? Who could want that? Apart from the fact that 79 percent of all consumers use their […]

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Warum Regalnavigation die Nerven schont

| Thomas |
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Wie Location-based Services Schiffe smart machen

| Thomas |
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Auf der Suche nach der perfekten Asset Tracking-Lösung

| Thomas |

Der europäische Marktführer für Beacon-Technologie, Favendo, erweitert sein technologisches Portfolio und holt mit Sebastian Weiß gebündeltes RFID-Knowhow an Bord. Der gelernte IT-Systemelektroniker begleitet die Entwicklung der RFID-Technologie seit über zehn Jahren und ist ausgewiesener Kenner der Radio-Frequency Identification. Von der Einführung der LF-Technologie als industriellen Standard über die HF- bis zur UHF-Technologie hat er an […]

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DDoS-Attacken via IoT: Beacon-Anbieter in der Verantwortung

| Fabian Biberger |

Mit der technischen Weiterentwicklung von iBeacons geht auch ihre Netzwerkfähigkeit einher. Alle führenden Hersteller arbeiten daran bzw. haben netzwerkfähige Sender im Programm. In dieser Weiterentwicklung liegt eine Gefahr, die erst jüngst durch Ausfälle von Diensten wie Twitter oder Netflix ins Bewusstsein der Öffentlichkeit rückte: DDoS-Attacken. Der aktuellen Diskussion um die aktuelle Anfälligkeit von IoT-Geräten müssen […]

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